Dare You To Doctor
Dept of Health
The data shows that men don’t go to the doctor. We used man’s best friend to leverage a fool-proof tactic to get guys to book appointments.
Campaign channels: TV, YouTube, social (IG/FB), web & digital
This campaign generated over 8 million impressions and hundreds of thousands of clicks outperforming every benchmark goal.
Telly Awards - Silver
Cervical Screen Time
Dept of Health
A cervical cancer screening isn’t exactly how most Gen Zers and Millennials want to spend any part of their day. They’d rather be hanging out, scrolling TikTok or watching YouTube videos. This campaign generated millions of impressions by reminding people to get off their screens and schedule a screening.
Campaign channels: CTV, YouTube, social (IG/TikTok), web & digital
Over 5 million impressions were generated by this campaign with hundreds of thousands engaging with the content.