Dare You To Doctor
Dept of Health
The data shows that men don’t go to the doctor. We used man’s best friend to leverage a fool-proof tactic to get guys to book appointments.
Campaign channels: TV, YouTube, social (IG/FB), web & digital
This campaign generated over 12 million impressions and hundreds of thousands of clicks and extended site visits, outperforming every benchmark goal.
Telly Awards - Silver
Collision Awards - Silver
Cervical Screen Time
Dept of Health
A cervical cancer screening isn’t exactly how most Gen Zers and Millennials want to spend any part of their day. They’d rather be hanging out, scrolling TikTok or watching YouTube videos. This campaign reminded women to get off their screens and schedule a cervical cancer screening.
Campaign channels: CTV, YouTube, social (IG/TikTok), web & digital
This campaign generated over 15 million impressions resulting in an increase in cervical cancer screenings.
