For as long as I can remember, I’ve always loved to create things. When I was a kid I’d write and direct plays where my family would serve as the actors. I’d fill notebooks with stories and drawings of fantastical worlds. As I got older, those notebooks turned into word docs, but they were still full of imagination and creation. Then I found this crazy world of advertising. Where I get to make things that get people to feel something. I think this inherent need to keep creating allows me to approach big budgets, micro budgets, global brands and mom and pop shops with the same philosophy I’ve always had – create things that make you think and wonder.

Now, my notebooks are filled with ideas for ads that entertain people. Big budgets or micro budgets, global brands or ones from down the street, it doesn’t matter to me — I love to crack any creative challenge with a smart, insightful idea.

Currently, I’m leading all creative across Decker’s roster of gaming, health, CPG, tech and home improvement clients while spearheading new business efforts.